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Showing posts with label Liza Gershman. Show all posts
Showing posts with label Liza Gershman. Show all posts

Tuesday, March 8, 2016

CDLC - Nineteen Ways To Create Traditional Wedding Images




The WPPI Show is going on right now in Las Vegas. Canon is showcasing the recently announced EOS-1D X Mark II camera at the show.

Canon Digital Learning Center put out an article by by Liza Gershman on how to conduct successful wedding photography. She explains in details on what to look out and prepare for before and during the wedding.

For those who aspire to be a full time wedding photographer or those who make extra income by being a part time photographer, this article makes interesting reading. Below, Liza offers more tips on how to get the classic Wedding Images.


Many weddings follow a traditional standard format. You can ask the planner or the wedding couple in advance of the wedding if they will have traditional elements like bouquet and garter toss, cake cutting, and the first dance. Knowing these items in advance will help prepare you to have the best lenses, the lighting in mind, and a beautiful composition.

Images of getting ready, when done right, can be some of the most stunning photographs of the wedding day. Hair and makeup preparation can be lengthy. Budget an hour more than the hair and makeup people suggest.

How early is early enough to start photographing? Two hours before the ceremony should be enough time to photograph the couple as they get ready; the attire details; the wedding venue; and some of the portraits. The following order is helpful when photographing a traditional wedding ceremony :

1. Bride's details (Dress, rings, bouquet, shoes, flowers, etc.)

2. Groom’s details (Shoes, watch, ring, tie, etc.)

3. Groomsmen/father of the groom and other important men in groom’s life

4. Bride getting hair and makeup done

5. Bride putting dress on

6. Bridal portraits

7. Bridesmaids/mother of the bride/important women in bride’s life

8. Groom and Groomsmen portraits before and after formal attire

9. Couple and Group Photos

Photographing the couple together for romantic and group photos before the ceremony has become a common theme in the past decade. This is a very popular trend in wedding photography now, and it is really for the benefit of the photographer, and not the benefit of the couple. However, if the couple wants elaborate imagery then it is essential to encourage them to plan ahead. The benefit of photographing the first look during the wedding is the sincere smiles and expressions that you see from the couple and their guests. You can never get that first moment back again and carefully considering what is best for the couple, rather than your own agenda or lack of timing, is so important.

10. The Ceremony

The second most important image that you will capture is the exchange of rings. If you are watching the ceremony you will notice that the officiant will ask for the rings, and then you will only have a few seconds to capture the shot. Often the person on the right’s hand will obstruct the person on the left’s fingers while they are placing the ring, but you can typically take an image of the person on the left placing the ring on the person to the right of the officiant, so be ready for that shot! Use your long lens here as well.

The most important image will be the kiss. Everyone loves the kiss! This typically comes a few minutes after the exchange of rings, so don’t try to change lenses, just stand by, wait, and be prepared.

11. Group Photos

Once the ceremony is finished, the couple and attendants (flower girls, etc.) will adjourn to a separate area for photographs. Remember that the longer you take for this process, the longer the couple is away from their guests. Efficiency is key, and managing expectations is a fine art. If you can talk about the shot list with the bride prior to the wedding you will have a much higher rate of success for getting things done in a timely manner. Remember that every group photo takes a minimum of 5 minutes to organize and shoot, and usually more like 7 to 10. Plan accordingly. If you have duplicate members, then see if you can combine groups for more efficiency. Also, a group larger than 25 people isn’t the best for an image unless you plan to have it printed to wall size. Faces become tiny dots and get lost in the crowd.

Always have a helper if you can! What you really need is a guest - not the mother of father of the couple - who knows most of the key people who will be in the group photos. If this person has a loud voice, and isn’t afraid to ask people to put down drinks, come back from the bathroom, and stop talking for a few minutes, then you have your perfect person! It is not always easy to quickly identify guests by name, particularly if you are not familiar with their faces, so this person will help to expedite the organization and allow for more efficient photo taking. Ask the couple to identify this person in advance of the wedding and have them introduced to you at the start of the day. Remind them how much you appreciate their assistance and that their function is so crucial to you getting everyone quickly to the party.

If you know you are going to photograph a family group and have the opportunity to discuss their clothing choices ahead of time, try to find items that might be the most flattering to them. Too much pattern in an outfit is distracting, and very often the casual look is not a good idea because it can appear sloppy. Family portraits are prettiest outside in a park with trees in the background, or on the steps of a house or a wedding site.

12. Details

This is the best time to photograph the reception details while they are fresh and intact. Photograph the cake, the flower arrangements, the stemware, plates, seating cards, etc.

13. The Reception

It is difficult to take stunning photographs if everyone is packed into the reception unless you can get some height on the room by going up a staircase or getting on a small stage where you can shoot down into the group. The couple will probably want an image of every guest at the wedding, so do your best to keep track of whom you have and have not photographed. You may have to look in the coat closet to see if grandma is hiding and take her photo. This is often a big concern of the couple and will guarantee happy results when the images are delivered. Remember that if someone was invited to attend the wedding then they hold significance in the couple’s life. If you can capture at least one image of that person smiling, laughing, or loving, then that is a memory of them for years and years to come.

14. The Meal

Nobody likes to have a photo taken while food is in his or her mouth. The meal is best photographed while the plates are still on the tables and the food is either not out yet, or just served. This is always the best time to plan to eat. When you are discussing the day’s timeline with the planner/ coordinator/ or couple, be sure to remind them that you will not only need a meal but that your meal should come first so that you are finished when the guests are ready for toasts. You don’t want to miss those important moments if you are in a different room eating. A few things to note: If you are getting paid for the wedding, then be sure to include a “vendor meal” and any food restrictions into your agreement. Most often you will not end up with the same food as the guests. Vendor meals are typically served in another room away from the wedding (which is best because you are NOT a guest), and are often box lunches with loads of carb products, or some sort of pasta buffet. If this doesn’t work for you just plan ahead and bring your own food. Also, weddings are physically taxing and it is always good to have an energy bar and a bottle of water tucked into your bag for a low-energy moment. Taking care of yourself will help you to take care of everyone else. After the first images of the meal, people begin chatting and eating and this is a perfect time to take a break until the plates have been cleared. After the plates have been removed from the table, you can circulate from table to table taking smaller group photos.

15. Speeches

The DJ will control this timing. Be sure they are your allies on this so you have enough time to have gear ready! Let them know how important it is that you know a few minutes before speeches.

This is a good time to pull out your long lens (to capture emotion) and if you are indoors you will probably want use your flash. If you are standing under a tent, or indoors, try angling your flash upwards and bouncing it off the ceiling to diffuse the light and make the image appear more natural. Typically, the Maid of Honor, the Best Man, the parent of the couple and the couple will give a speech. Try to focus on crowd reactions as well. You can get some of the most sincere emotions during the speeches. Know when the speeches are scheduled on the timeline and ask the coordinator to group them in order to give you at least twenty minutes to eat, freshen up in the restroom, and change your lens.

16. First Dance

The first dance is a good time to use a wide-angle lens to capture the couple and the setting. Once you have gotten those images then a zoom lens or a 200mm lens is fantastic for detailed facial expressions on the couple and the guests. Reactions during the first dance are usually a combination of teary eyes and laughs. Get some of these moments and your couple will be thrilled. If there is enough light in the room, the first dance is a good time to use your widest f-stop (like 2.8) to capture some mood images of the setting. After you have gotten a few mood photos then you can put your flash on and stop the action. (Fun fact: Weddings are filled with traditions, some dating back hundreds of years. The bouquet and garter toss doesn’t happen at every wedding, but it happens at most of them. The bouquet toss dates back to the 14th century France, where guests believed that the bride was incredibly lucky on the day of her wedding. Guests would rush the bride after the ceremony to take pieces of her dress for their good fortune. Naturally, over the course of time this semi-dangerous tradition led way to the easy throwing of the bouquet.)

The best way to photograph the bouquet and garter toss is to be relatively close to the bride and groom and to be on their level. Use a very wide lens so that you can capture all of the action in the scene. If you use a flash, you can stop the garter in mid air as it soars into a young man’s grasp for a prefect photo finish. (Fun fact: Dating back to the Roman era, the cake was actually once a loaf of wheat bread, meant to symbolize fertility. The loaf was broken over the head of the bride by the groom, and the happy guests would then eat the morsels for good luck. As time progressed so did the loaf and during the middle ages the tradition involved sweet buns, which symbolized wealth. The more buns the couple had stacked on top of one another the more prosperous they would become. A French chef in the 1600s began the tradition of stuffing the insides of these buns, and the modern cake took way.)

17. Cake Cutting

Cake cutting has certainly changed during the course of the last few hundred years. The wedding cake is a standard feature of the reception and the couple will want this photographed. The best place to stand for cake cutting is in front of the cake across from the couple. Position the cake in between you and the bride/groom. Have them face you and the audience and then have them both hold on to the cutting knife as one. After then make a slice in the cake they will take turns feeding each other. Be sure to get a photograph of them toasting champagne, and taking their first bite of matrimonial dessert. They probably won’t know where to stand or how to cut for photos, because people never practice this part of the reception, so you may end up recreating the shot after the actual moment. Do your best not to block the view of other guests; this can be a difficult feat, but everyone will appreciate you much more if you give them a view of the big event.

You can stage the cake cutting earlier in the night if you are on a tight timeline and the wedding couple doesn’t have the budget to keep you until the end of the event. Cake cutting really signals to guests that the night is over and doing a photo with the couple on the sly will help the momentum of the party to continue while letting you leave at your arranged time.

18. Dancing

Keep this short and sweet. Many of these images will look the same, and it can be unflattering to photograph people gyrating on the dance floor. Makeup isn’t fresh, libations have kicked in, and people generally do not look their most attractive at this point in a wedding.

19. Couple Leaving

The wedding couple leaving the reception is often celebrated with a send-off of sparklers, thrown rice, etc. If your rate includes enough hours to cover this event, then be sure to know where to stand for best coverage of the joyful faces as they leave for their life together.

Monday, March 7, 2016

CDLC Offers Tips On Successful Wedding Photography




Canon Digital Learning Center put out an article by by Liza Gershman on how to conduct successful wedding photography. She explains in details on what to look out and prepare for before and during the wedding.

For those who aspire to be a full time wedding photographer or those who make extra income by being a part time photographer, this article makes interesting reading. Click here to see more tips from Liza on getting that perfect wedding shots. My readers know me as The Wildlife Ho-tographer, specializing in wildlife photography. You can see my equipment bag and works on MichaelDanielHo.com

Below is the excerpt from the article :

The more organized you are, the more successful you will be as a wedding photographer. A few key steps prior to the wedding will ensure your success. Being professional is an obvious must, and the following tips below will help you with your gear, your clothing, and even your energy level for a wedding day.

Tip : Be organized, checklists help!!

Always have a detailed checklist for the night before you photograph a wedding to make sure that your batteries are charged, you have all of the gear in your bag, you have something to eat before the wedding, and you have matching shoes.

Toolkit for the event :

You never know what you will need at a wedding, and being overly prepared can’t hurt. Pack your gear bag at least the night before, and remember these useful items to ensure a successful day :

  • Charged batteries
  • Battery charger
  • Extension cord
  • Watch
  • Printed timeline
  • Printed shot list
  • Business cards
  • Rubber bands
  • Comb
  • Deodorant – long days
  • Fresh shirt?
  • Layers – jacket
  • Band-Aids
  • Sunglasses
  • Bobby pins
  • Safety pins
  • Kleenex
  • Lens cleaner
  • Spare batteries
  • Spare AA batteries for your flash
  • Extra cables if you need cables
  • Organizer for memory cards
  • Tape
  • Scissors
  • White plastic trash bags to protect the hem of the bride’s dress if shooting on wet grass

Tip : If you are the main or only photographer, there are a number of classic images that every single wedding photographer should include: couple taking vows, cutting of cake, tossing of garter, tossing of bouquet, parents of the couple, getting ready, the walk down the isle, the ring exchange, the first kiss and the first dance. DO NOT MISS THESE MOMENTS!

As soon as the wedding is over send the person who hired you copies of what you have done- they might be anxious to see the images. They might have waited 10 years for the right partner, but they won’t want to wait for the photos- remember it is typically the biggest day in their life. 

Setting up for these shots in advance is the best way to ensure that you will get the image that your couple will love. If there is a wedding planner, be sure to introduce yourself to them because they will become your best ally for important timing and shot angles. Wedding planners and DJ’s can give you a helpful timeline of the day’s events. Yes, believe it or not, each moment of a wedding is usually highly planned and choreographed. 

There will be an exact time for the start of the ceremony and it is wise to know this time and to position yourself discreetly so you can get the first shot. Before the ceremony you can photograph the guests, but you will not want to miss the couple walking down the aisle, or the guests’ reactions. Using a long lens like a 70-200mm 2.8 will allow you to capture intimate expressions while standing far enough away that you are not blocking the view of other guests- this is very important- everyone wants to see the couple more than they want to see you.

What to wear :

  • Black
  • Dressy
  • Wrinkle free
  • Layers for hot and cold

Long days can turn into chilly nights even if the wedding begins in 100-degree heat. Comfortable shoes are essential, because eight hours standing is a long time, gear is heavy, and your back will need support.

Dress as nicely, or nicer than the requested level of dress suggested for the wedding guests. If the wedding is black tie, then you are wearing a blazer at minimum, and possibly even a dark suit. Never dress more casually than you think the guests will. This does not mean wearing your prom dress, but it does mean wearing tailored clothing, suit jackets, trousers, and collared shirts. If you think this will prohibit your movement during shooting, then wear a conservative black sweater or shirt with sleeves and tailored pants.

During a wedding, you are often photographing low to the ground, on the ground, high on a ladder, or squatting. Be sure that your clothing covers your bum when you squat, your belly stays hidden when you reach over your head, and your bosoms aren’t in view when you lean down to the floor. Test out your clothing in front of a mirror before the wedding, with enough time to replace them if needed. Things shrink, people gain and lose weight, and clothing shifts.

Pants are the most appropriate clothing item, and will help you not expose yourself to the guests. Additionally they will give you the most comfort and flexibility. Remember, nothing flashy- this isn’t about you. Don’t sparkle, don’t glow, and don’t shine. Don’t let the focus turn to you and what you are wearing. The focus of this event is on one couple, and one couple only. Be sure to have shoes that don’t squeak. Be invisible.

Gear safety? Insurance!!

Liability insurance is valuable to any wedding photographer. Accidents happen: memory cards get corrupted or lost, camera and lenses break.

How much insurance coverage is enough? Many venues require proof of a one million dollar liability policy when agreeing to work in their facility. This does not mean that you need to have a million dollars, nor does it mean that this policy will cost you a million dollars.  It simply means that you will pay a small amount each month to ensure that in the event of a terrible occurrence, you are covered by a payout of up to a million dollars through your insurance. Million dollars seems like a lot? Yes but insurance companies only charge a few hundred dollars per year to give you this sort of coverage.

Indemnity coverage is a must for your own safety. If you are not a professional should you still have insurance? YES. Here’s the worst-case scenario…a mistake or accident with the digital files ruins your life-long friendship, or becomes a lawsuit. Don’t let that happen! Weddings are important – treat them with that level of professionalism even if you are a guest.

Why is having an assistant important? Although you might consider photographing a wedding on your own, and many professionals do, assistants are valuable to you for several reasons.  Assistants can ensure backup for the most important images on the wedding day. When you are photographing the first kiss, your assistant should also be photographing the first kiss.  Get this from different angles, but both get this shot.  If something terrible happens to your memory card, then at least you have one image of the event.

Assistants can help you to visually multi-task during a wedding. Send your assistant to another location during the preparation portion of the day.  While you are photographing the bride getting her hair done, your assistant can photograph the groom and groomsmen playing pool as they wait for the ceremony. One of you follows the wedding couple, and the other focuses on the guests. 

When you work with an assistant you can have different angles for the same moment at a wedding; you can each use different lenses for a similar shot.  If one is using a wide lens, then the other is using a normal or long lens. Assistants can back up memory cards during the meal, they can be someone to laugh with about crazy guest after the wedding (there is ALWAYS at least one), and they can stop you from having cake every Saturday of wedding season.

Should you pay your assistant? Yes, absolutely! Some assistants will work on trade, however it is best to compensate someone for having your back. Find the going rate in your area through the local chapter of Profession Photographers of America (even if you aren’t yet a pro they will help you).  Be sure to include a vendor meal for you and for your assistant, and let them know specifics on what to wear.  They are an extension of you, and of your business name. Let your assistant know your expectations for the day, the timeline, and gear to have.  The more information that you can give your assistant leading up to the wedding day, the more success you will have working together.

Tip : Let them know what to wear. Give them a copy of the timeline.

Tip : What to always do : Be friendly and do your best to be invisible. Pay attention and get the important shots!

What to do with the images after a wedding or a photo shoot?

There are so many ways to give the couple your images and whatever way you select, they are sure to be grateful.  Have you arranged something prior to the wedding? If not, asking them on the actual wedding day is not the best idea.  Give them some time to enjoy the day and talk details and arrangements at a later date.  Also, if you take a bit of time to edit through your images and in the very least remove all of the blurry out of focus images, blinking images, and repeats you will really save them time.

If you have decided to give digital files you can do this in a few forms.  A CD or DVD, depending on how many images you have, is a simple way to get files from your computer to theirs.  The flaw of the CD/DVD is that it is fairly fragile and can be lost or scratched.  CDs hold fewer images than DVDs as well, and you might even need multiple discs for an entire day’s worth of images.  Another method is to transfer your images onto a portable USB drive, which can be purchased inexpensively.  The advantage of these drives is that transfer images almost instantly, whereas burning a CD or DVD can take more than a half an hour depending on your machine and software.  A third method is to transfer the images electronically through a file-sharing site like Flikr, Dropbox, or YouSendIt, and Box.  Note that these sites have limited transfer capabilities and often restrict you to fewer than 2 gigs of information on one upload, or even in one month or day. 

Tip : Lenses you will want to consider having for weddings :

Canon EF 70-200mm f/2.8 L II USM : to capture candid shots from afar

Canon EF 24-70mm f/2.8 L II USM : to get group shots, family portraits and detail shots

Canon EF 16-35mm f/2.8 L II USM : to capture small room interiors

Canon EF 50mm f/1.2L USM : to photograph the mood in low light

Payment? Typically, a couple should expect to spend anywhere from $1,500-$8,000 on wedding photography, depending on the experience of the photographer, the couple’s overall wedding budget, the local market average, and the services provided (like albums and prints, etc.). It is extremely difficult to exchange payment on the wedding day, and the wedding couple is distracted and always very busy with guests at the end of the night. Payment in advance of the day, or after the wedding is best, but be sure to secure payment before you send any images out.

Tip : Always be sure to receive a portion (suggestion of 50%) of the total money due prior to the wedding.

Written agreements? Yes! Legally protecting yourself will make everyone happy in the end, and clearly stating what is agreed upon prior to the date of service doesn’t leave any room for confusion. If in doubt always seek the advice of a legal professional.

After the wedding sorting images can be a daunting task. Tools like Lightroom make the process much faster and simpler. Too much Photoshop and too many filters are overload. People want to see what they really looked like on their wedding day: natural,  glowing, and in love.

Expert Tips for a successful wedding shoot :

  • Always print a copy of the shot list and timeline and have that with you!!!! This will be your guide for the entire day and you will need to keep the flow and time on track as you do your shots. I would also advise keeping copious notes of events throughout the day, it will prove helpful if you ever get questioned about why you didn’t get a particular shot or set of shots. For example, if Uncle Joe was impossible to find for the family portrait and it put you behind your timeline to get other shots, make note of that.
  • Wear a watch- looking at your phone can seem unprofessional. Nobody wants his or her photographer to be checking Facebook.
  • Engage in minimal chitchat with the guests- this day is not about you.
  • Be friendly, courteous, and helpful. When someone asks you to take a photo smile, and say “yes.” That is what you are there for.
  • Bring small props for fun photos (if you ask the couple in advance). People loosen up with hats, boas, and funny mustaches.
  • Ask if there will be a photo booth there? Will there be a Videographer? It will be important to work with these other professionals as a team. Be sure to give room for them to get the shot too, and hopefully they will pay you the same professional courtesy.


Tip : Work WITH the videographer and not against them. This is not a competition and you both need the same shot.

  • If you want to learn more about wedding photography, trends, and the industry go to WPPI, read blogs, subscribe to wedding magazines and do research online.   The more you know about current trends, the more clients you will have.
  • Can you get your work published? High-end planners publish images and stories from their top weddings, so always give them a copy of the images. You can also send copies to the venue and the florist - they may refer you to future clients.


Tip : Remember that couples typically book the venue before they book any other vendor, and the music and photographer are typically last.

  • Start gathering your “go to” team and your backup assistants. A suggestion is to always have a minimum of three possible assistants in your Rolodex.
  • Rent gear if you don’t have that beauty light and want to use one, but practice with it beforehand.
  • Lastly, be well rested. Eat a good breakfast. Stay hydrated. Weddings are long, physically demanding, and intellectually challenging as well.  Light constantly changes, people are unpredictable. You need to be ready and prepared for any situation and still have a smile on your face and an “I’d be happy to do that for you” attitude. And enjoy yourself! Weddings are happy days, full of love, laughter, and beauty.  Remember this and let it inform your mood and photography!