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Tuesday, February 13, 2018

Canon Planning to Announce EF-M 32mm f/1.4 Prime Lens Later In 2018

Earlier this month, I reported Canon is planning to announce a new EF-M fast prime lens for the EOS-M mirrorless camera line, roughly equivalent to a 50mm full frame focal length. With the expected EOS-M50 to be released soon, the latest information points to a lens something like the EF-M 32mm f/1.4 or f/1.8 lens being announced in the second half of 2018. Many of Canon's wide angle lens do not come with IS and this may be another lens in that category.

Ethisphere Institute Named Canon USA One Of The Most Ethical Companies Of 2018

MELVILLE, N.Y., February 13, 2018 – As a testament to the company’s strong standing as a good corporate citizen and its proactive approach to corporate social responsibility initiatives, Canon U.S.A., Inc., a leader in digital imaging solutions, has been recognized as one of the 2018 World’s Most Ethical Companies by the Ethisphere Institute, a global leader in defining and advancing the standards of ethical business practices. This recognition is based on a variety of factors including: measuring and improving culture, leading with integrity and committing to transparency, diversity and inclusion. In 2018, 135 companies were recognized across 23 countries and 57 industries.

“I’d like to thank the Ethisphere Institute for this honor, which Canon takes great pride in,” said Kenneth Sharpe, Vice President, Corporate Audit, Ethics and Business Consultation, Canon U.S.A., Inc. “To be named as one of the World’s Most Ethical Companies is a true reflection of the values, culture and leadership that drive our organization. This distinction speaks to the integrity that is present throughout every level of our organization and represents the hard work and dedication of our cherished colleagues who work to meet this high standard every day.”

“While the discourse around the world changed profoundly in 2017, a stronger voice emerged. Global corporations operating with a common rule of law are now society’s strongest force to improve the human condition. This year we saw companies increasingly finding their voice. The World’s Most Ethical Companies, in particular, continued to show exemplary leadership,” said Timothy Erblich, Chief Executive Officer of Ethisphere. “I congratulate everyone at Canon U.S.A., Inc. for being recognized as one of the World’s Most Ethical Companies.”

The World’s Most Ethical Companies assessment is based upon the Ethisphere Institute’s Ethics Quotient® (EQ) framework, which offers a quantitative way to assess a company’s performance in an objective, consistent and standardized manner. The information collected provides a comprehensive sampling of definitive criteria of core competencies, rather than all aspects of corporate governance, risk, sustainability, compliance and ethics. Scores are generated in five key categories:

Ethics and compliance program (35%)
Corporate citizenship and responsibility (20%)
Culture of ethics (20%)
Governance (15%)
Leadership, innovation and reputation (10%)
Research by the Ethisphere Institute has found that, when indexed, companies listed among the “World’s Most Ethical” outperformed the U.S. Large Cap Index over five years by 10.72 percent and over three years by 4.88 percent. Ethisphere refers to this as the Ethics Premium.

The full list of the 2018 World’s Most Ethical Companies can be found at

For more information on Canon U.S.A., Inc., please visit

How Did The Photography Industry Perform In 2017?

The folks at LensVid put together the video below to give us a recap of what happened to the photography industry in 2017. My take is smartphones will continue to get better and take business away from the Point-N-Shoot and lower end DSLRs but the high end models will certainly hold its own.

Once Canon and Nikon announce their high end, full frame mirrorless cameras with native mounts some time this year, to take advantage of their formidable lines of EF and Nikkor lens, Sony's market share will decline and the entire mirrorless camera segment will increase and perhaps equal to the high end DSLRs in the next few years.

Sunday, February 11, 2018

The Upcoming Canon EOS-M50 Mirrorless Camera Will Have 4K Video

A followup to my earlier post on what Canon intends to announce before the CP+ Show in Yokohama, Japan in March. The EOS-M50 will have an APS-C sensor and the EF-M mount but will most probably come with 4K video, making it the first APS-C camera from Canon with 4K capability.

Canon EOS M50
A new mirrorless camera position between the EOS M6 and EOS M100.

Canon EOS Rebel T7
Less performance than Rebel T7i and replacement for the EOS Rebel T6.

Canon EOS Rebel T100
A new Rebel priced below the EOS Rebel T7.

Speedlite 470EX AI
A new flash with some additional features.

New Lenses
Perhaps some consumer grade kit lens to go with the new cameras.

At the moment, it does not appear Canon is planning any major announcement or exciting new product to wow the attendees of the upcoming CP+ Show.  Keep checking back for the latest information.

Friday, February 9, 2018

Sigma Announced 14-24mm f/2.8 DG HSM Art Lens

February 9, 2018 – Sigma Corporation today announced the brand new 14-24mm F2.8 DG HSM Art wide aperture zoom lens. In addition to the new Global Vision full-frame lens model, Sigma also announced a new front conversion service for the 14-24mm F2.8. See official Sigma sample photos taken with lens here.

Outstanding Art Lens Performance

Designed for 50-megapixel plus cameras, the 14-24mm F2.8 DG HSM Art achieves the legendary Art lens sharpness with three FLD glass elements, three SLD glass elements, and three aspherical lens elements, including one 80mm high precision molded glass aspherical element. With near zero distortion (less than 1%) and minimal transverse chromatic aberration, flare and ghosting, the new Sigma 14-24mm offers constant F2.8 brightness throughout the zoom range and delivers optimal image quality at every focal length and shooting distance. The high-speed, high-accuracy autofocus allows photographers to capture incredible, in-the-moment images.

Rugged Design

In addition to outstanding optical performance, the 14-24mm F2.8 DG HSM Art features the Sports line level dust- and splash-proof design with special sealing at the mount connection, manual focus ring, zoom ring and cover connection, allowing for the lens to be used during varying weather conditions.

Versatile Camera System Mount Support

The new Sigma 14-24mm F2.8 DG HSM Art lens supports Canon, Nikon and Sigma mounts and works with Sigma’s MC-11 Sony E-mount converter. The Nikon mount features brand new electromagnetic diaphragm, whereas the Canon mount is compatible with the Canon Lens Aberration Correction function.

Front Mount Conversion Service for Sigma 14-24mm F2.8 DG HSM Art

Addressing the rising popularity of multi-camera productions, especially using ultra wide-angle lenses in shooting virtual reality (VR) content, Sigma has introduced its Front Conversion Service. Converting the petal-type hood of the 14-24mm F2.8 DG HSM Art to an exclusive round component allows for the lens to be used in various VR scenarios without the risk of interfering with other lenses in the VR rig or undesired shadows in the content.

Pricing and availability for the Sigma 14-24mm F2.8 Art lens will be announced later. The availability of this fee-based service for Sigma 14-24mm F2.8 Art will be announced at a later date.

Canon USA Selected By NBC To Provide Equipment For Production Of 2018 Winter Olympic Games

MELVILLE, N.Y., February 8, 2018 – NBC Olympics, a division of the NBC Sports Group, has selected Canon U.S.A., Inc., a leader in digital imaging solutions, to provide a wide variety of HDTV Field, Portable and Studio lenses for its broadcast of the XXIII Olympic Winter Games, which take place in PyeongChang, South Korea, from February 8 - February 25. The announcement was made today by Chip Adams, VP of Venue Engineering, NBC Olympics, and Yuichi Ishizuka, President and COO of Canon U.S.A., Inc.

Over 70 Canon broadcast lenses will be used, including the DIGISUPER 95 TELE long-zoom field lens featuring a focal length of 1178mm (2356mm with 2x Extender); the DIGISUPER 27 studio lens providing crisp HD imagery in a studio environment; the HJ14ex4.3B wide-angle HD lens capturing a panoramic 96.3 degrees angle-of-view; and the HJ24ex7.5B HDTV field telephoto zoom lens, providing a remarkable 7.5-180mm zoom range in a compact, portable body.

“A Winter Olympics production can be tough on equipment and especially lenses,” said Adams. “Canon lenses have always proven themselves in difficult conditions. The images, equipment and the support we get from Canon are always exceptional.”

“We are honored to once again be chosen as the broadcast lens provider for NBC” said Yuichi Ishizuka, president and COO, Canon U.S.A., Inc.

Canon EOS-5D Mark IV Firmware Update Coming Late March

From Canon USA : 

On February 6, 2018 we revised the availability of future Firmware from late February to a late March 2018 release.

We would like to inform you that release of firmware to enhance functions of the EOS 5D Mark IV, which was originally scheduled for November 29 at the same timing as the firmware updates for six other models (EOS-1D X Mark II: Ver.1.1.4; EOS-1D X: Ver.2.1.0; EOS 5D Mark III: Ver.1.3.5; EOS 5DS: Ver.1.1.2; EOS 5DS R: Ver.1.1.2; EOS 6D Ver. 1.1.8), has been postponed until late March 2018 for reasons related to firmware preparation. We would like to offer our sincere apologies to users of this product who have been inconvenienced.

In the firmware to enhance functions of the EOS 5D Mark IV, we are planning to incorporate the following enhancements: 
  • Support will be added for chromatic aberration correction, peripheral illumination correction, distortion correction, and Digital Lens Optimizer when using Digital Photo Professional to process RAW images captured with the following TS-E lenses: TS-E 17mm f/4L, TS-E 24mm f/3.5L II, TS-E 50mm f/2.8L MACRO, TS-E 90mm f/2.8L MACRO, or TS-E 135mm f/4L MACRO.
  • Support will be added to fix a phenomenon* in which standard exposure may not be obtained, or an irregular exposure may result, when Silent LV (Live View) shooting with the following TS-E lenses: TS-E 50mm f/2.8L MACRO, TS-E 90mm f/2.8L MACRO, or TS-E 135mm f/4L MACRO.
  • Support for Exif 2.31 will be added.
  • *This phenomenon occurs when tilt or shift is applied on a TS-E lens (TS-E 50mm f/2.8L MACRO, TS-E 90mm f/2.8L MACRO, or TS-E 135mm f/4L MACRO) during LV shooting when Silent LV shooting is set (set to Mode 1 or Mode 2 on the menu). For this reason, until the firmware update, when performing viewfinder shooting or LV shooting, please shoot with the Silent LV shooting set to [Disable]. 


If you have not already done so, please register the EOS 5D Mark IV. By registering, we will be able to notify you via email about future announcements.

This information is for residents of the United States and its five territories only. If you do not reside in the USA or its five territories, please contact the Canon Customer Support Center in your region.

Thank you,
Customer Support Operations
Canon U.S.A., Inc

Thursday, February 8, 2018

Canon XC20 Camcorder's Possible Specifications

Canon is expected to announce the XC20 to replace the current XC15 camcorder some time in 2018.

Canon XC20 Camcorder Possible Specifications :

  • UHD 4K Output up to 60 fps
  • 8MP 1 inch CMOS Sensor
  • Dual-Pixel CMOS Autofocus Feature
  • DIGIC DV 6 Processor
  • 5-Axis Optical Image Stabilization
  • Wide Dynamic Range
  • Live Stream/FTP/Remote App via Wi-Fi

Sigma To Announce 14-24mm f/2.8 Art DG HSM Lens This Year

Sigma has a very successful Art line of lenses for Canon and Nikon cameras. They are planning to match almost all the high end Canon glass on the market, including the Super Telephoto line.

They have a 14-24mm f/4 DG HSM lens available now but is planning to announce the f/2.8 version some time this year. Sigma is the better of the two third party lens manufacturers. Read my earlier post on the interview with CEO Kazuto Yamaki. Check back often for the latest information.

Wednesday, February 7, 2018

Canon Cameras and Lenses Most Widely Used at Super Bowl Games

No secret here, really. Canon sales are head and shoulder over the rest of the pack and their Super Telephoto lens and cameras once again dominated at this year's Super Bowl game. They just had a good 2017 and poised to do even better in the years ahead, leading to the finale of the Summer Olympics in 2020 in Tokyo, Japan.

MELVILLE, N.Y., February 6, 2018 – In 2017, Canon U.S.A., a leader in digital imaging, was the number one selling Full-Frame Interchangeable Lens Camera (ILC)1 brand and APS-C ILC2 brand in the U.S., according to The NPD Group. Canon has been number one worldwide in these camera segments for the last 14 years, based on a global Canon survey3. February 4thshowed that 2018 is off to a great start for Canon, as top sports photographers from across the country gathered in Minnesota to cover the big game between the teams from Philadelphia and New England. An estimated 80 percent4 of the photographers in the stadium used Canon EOS DSLR cameras and EF lenses, and Canon’s iconic white lenses filled the sidelines from the opening kickoff to the final whistle. In addition to the photographers on the sidelines, Canon’s line of HD broadcast lenses were also used extensively to help deliver the game to nearly 110 million television viewers.

“Canon understands there are many equipment options for photographers and we are honored to be the primary choice for both the pros capturing the nail-biting moments of the big game and for people capturing the important moments of their lives,” said Yuichi Ishizuka, president and COO, Canon U.S.A., Inc. “As an industry leader, we also recognize the important role that service and support plays in keeping our customers satisfied, whether at our award-winning service centers throughout the country or on-site at major global events.”

A full complement of friendly and knowledgeable staff from the Canon Professional Services (CPS) team, a fixture at major sporting events throughout the year, were on site at the stadium for most of the week leading up to game day providing comprehensive equipment maintenance, extensive equipment loans and expert technical support to the major photo agencies and individual professional (or media) photographers covering the game.

For veteran sports photographer and Canon Explorer of Light Peter Read Miller, this was his 40th time covering the big game as a professional, and he was well stocked with Canon cameras and lenses.

“CPS has been a great support to me throughout the years, especially at a game like this where I get real time technical and equipment support. They’ve been instrumental in my success over the years.”,” said Miller. “40 years of shooting the big game is an amazing experience. Photographers are just as competitive as the athletes, and it’s great to know that I can count on Canon equipment and support to help me get the winning shot.”

In 2018, CPS will be proudly attending to professional photographers at over 22 locations, including major sporting, auto racing, Hollywood and political events.

For more information about CPS, please visit

Tuesday, February 6, 2018

Canon Plans To Revamp Its Super Telephoto Lenses Before 2020 Summer Olmypics

Another series of Canon Super Telephoto lens patent has appeared. As reported earlier, Canon plans to 'revamp' their Super Telephoto lens in the next couple of years. The timetable is no accident. 2018 is the Winter Olympics, followed by the World Rugby Championship in Japan, sponsored by Canon and of course the Big Daddy of them all, the 2020 Summer Olympics in Japan.

Canon intends to pull out all the stops for these 3 events and showcase their top of the line cameras and lenses. The EF 600mm f/4 DO IS is expected at the end of this year. As with the Series II Super Telephoto lens, weight reduction was a welcomed feature over the Series I. It will again be a top priority in the upgrades, together with improvements in the IS system.

Of the current Super Telephoto glass, the EF 200mm f/2L IS and EF 800mm f/5.6L IS are the oldest, having been announced back in 2008. The EF 300mm f/2.8L IS II, EF 400mm f/2.8L IS II, EF 500mm f/4L IS II and EF 600mm f/4L IS II were announced in 2011.

I expect the EF 300mm f/2.8 II, EF 400mm f/2.8 II and EF 500mm f/4 II lenses will get the upgrade first since these are the most popular speed and focal lengths for sports and wildlife photography. Keep checking back for the latest info as I get them. You can follow my travels on Facebook and Twitter. See my equipment bag and works on

Friday, February 2, 2018

Canon Planned EOS-M50 Camera and Lens Announcement For CP+ Show In March

Canon EOS M50
A new mirrorless camera position between the EOS M6 and EOS M100.

Canon EOS Rebel T7
Less performance than Rebel T7i and replacement for the EOS Rebel T6.

Canon EOS Rebel T100
A new Rebel priced below the EOS Rebel T7.

Speedlite 470EX AI
A new flash with some additional features.

New Lenses
Perhaps some consumer grade kit lens to go with the new cameras.

At the moment, it does not appear Canon is planning any major announcement or exciting new product to wow the attendees of the upcoming CP+ Show.  Keep checking back for the latest information.

Thursday, February 1, 2018

Canon EF-M Prime Lens and EF 70-200mm f/2.8L IS II Replacement Coming In 2nd Half Of 2018

2018 will be a busy year for Canon's announcements. In addition to new Rebel cameras and lens coming before the CP+ Show in March, the company is expected to release a new fast, prime lens for the EOS-M mirrorless camera. Most probably in the 35mm focal length, roughly equivalent to 50mm on a full frame sensor.

More interestingly is the replacement to the venerable EF 70-200mm f/2.8L IS II lens. This is a stable glass for many kinds of photographers, from wedding to wildlife. Too early to know what the new lens will come with but both pieces of glass are expected around the time of the Photokina Show in Germany in September. Keep checking back for the latest information.