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Thursday, May 17, 2012

The new Canon EOS Rebel T4i/650D camera

Apparently Canon will be introducing a replacement to the current Rebel T3i camera, the new model will be called Rebel T4i/650D.  The announcement date is scheduled for June 8 and preliminary indications are the new camera will have a 18 megapixel sensor, 9 AF points with the all cross type and perhaps a touchscreen LCD.  Not much more is known at this time and the expected announcement date may change but keep checking back for the latest update.

Also to be expected with the new announcement are apparently 2 new lenses. The 40mm f/2.8 Pancake and the 18-135mm IS lenses. Canon is apparently embarking on a "one or two announcement a month" marketing and media blitz from now till September 2012, culminating in the start of the premier Photo Trade Show, Photokina in Cologne, Germany.  I will be In Europe on a photo shoot in September but will not be near Cologne to attend the show.  I expect some truly exciting new equipment to be announced during the exhibit, like brand new DSLRs from Canon, perhaps one with a 'mega' Megapixel sensor, for those who engage in the megapixel arms race game. The rumor here is there is a 'secret project' conducted by Canon right now in Asia involving a megapixel DSLR. If the test is successful, they may announce another new 1D camera some time this year, in addition the the 1D-X and 1D-C bodies. 

Frankly, I think Canon is playing this new camera introductory game too often.  It seems 'every few months' there is a 'new' Rebel or PowerShot camera coming out. Their point-n-shoot cameras are getting to be quite good now, like the PowerShot G1X. It is not necessary to introduce so many models so often. Just wait a while and introduce something with genuinely new and useful features that will really wow the amateur segment of the market and the publicity will take care of itself.

For those who can't wait for the Canon EOS Rebel T4i/650D to be announced, read my article on the Canon EOS Rebel T3i vs. Nikon D5100 comparison and see if you want to upgrade or just buy the 'older' model once the Canon Rebel T4i is officially announced since the Rebel T3i will go down in price. Also Canon USA has extended their rebates to June 30 to clear 'older' merchandise. For example, one could have bought a new Canon EOS 5D MK II body or the Canon 24-70mm f/2.8 L lens for a fraction of their first introductory price after their replacement were announced. There is nothing wrong with saving big bucks on something that is almost as good as the new models.

If you want to keep up with the latest Canon news and development, subscribe to my blog and Facebook  page.  Visit my website to see my equipment bag and exciting wildlife and travel photos from around the world.  

*** Latest development - Read the Canon EOS Rebel T4i/650D announcement here ***

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