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Tuesday, April 17, 2018

Canon May Announce Two Full Frame Mirrorless Cameras




My readers know I am not a fan of the current crop of consumer and prosumer mirrorless cameras on the market. I have been reporting on Canon working on their own full frame mirrorless cameras for over two years now.

The latest rumor is Canon may announce two full frame mirrorless models. The first one will be the professional version, with the high end but not quite pro model coming a few months later. Apparently, Canon is still working hard on how to come out with a native EF mount model.

My advice to Canon is simple. If you cannot announce a professional full frame mirrorless camera with the EF mount soon, you will never catch up and overtake Sony's lead. This will be a big mistake and grave opportunity loss. Therefore, failure is not an option. Anything less than a high end, native EF mount model with a mid to high 30MP sensor will not excite professional photographers like myself and Canon does not have a lot of chances to make improvements on their mistakes.

Therefore, make this full frame mirrorless camera project your highest priority and get it right the first time. An announcement is expected by the end of the year. Keep checking back for the latest information as I get them. 

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