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Tuesday, September 26, 2017

Will The EOS-M1 Be The Upcoming Canon Full Frame Mirrorless Camera?




I am back from my High Arctic Wildlife Photo Tour. It was an enjoyable trip, albeit a bit light on the wildlife but I knew that in advance due to the late summer schedule of the tour. Nevertheless, I came across Polar bears, herds of Musk Oxen and Walruses, Arctic hares and foxes, a pod of Fin whales, seals, stunning sea ice and massive icebergs and glaciers as far as the eye can see.

Getting back to my blog and keeping my readers up to date on the latest photography news and rumors but another trip is coming up next month. You can follow my travels on Facebook and Twitter and see my works on MichaelDanielHo.com.

In the past year, I have been reporting Canon is working on a full frame 'prosumer' mirrorless camera and a professional model using the EF mount. There is no secret Sony is ahead of Canon and Nikon in the mirrorless camera space. Both companies will introduce their own full frame cameras finally next year.

My readers know me as The Wildlife Ho-tographer, traversing the globe on wildlife photography tours, utilizing and testing Canon equipment for decades. As an observer of Canon for years, I am not a fan of the current crop of mirrorless cameras on the market but will be very interested in Canon's full frame EF mount model once they have decided to announce it.

Canon is a large and conservative conglomerate. They are usually not the first in introducing new, breakthrough photographic equipment but once they have decided to be a player in a particular space, they will devote the resources and marketing clout to make it a success.

The mirrorless market is one area Canon intends to be a winner eventually. In order to achieve that goal, they will have to announce new full frame mirrorless cameras that excite. Their current family of EOS-M models make a difference without a distinction from their competitors.

Nikon is expected to announce their own full frame mirrorless model in 2018. With the usual Canon caution, they may wait till Nikon make their announcement first and follow suit soon afterwards, not unlike the Nikon D5 vs Canon EOS-1D X Mark II rivalry of last year.

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