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Tuesday, April 1, 2014
Sigma To Acquire Samyang Optics
Ronkonkoma, NY, April 1, 2014 – Today, Sigma Corporation is pleased to announce the acquisition of Korean-based Samyang Optics Company Limited. Known for its high quality manual lenses, Samyang offers expertise in production efficiencies and brand management that will greatly benefit the world's largest family-operated lens manufacturer.
"We are very proud to integrate Samyang into our organization. This is a symbiotic relationship that will pay excellent dividends to the photographic community," says Machyzo Yamakiro, Excecutive Vice President of Sigma Corporation.
All of Samyang's manual-only lenses will represent a new Global Vision line at Sigma – "Classic" – which will join the already popular and well-respected Art, Contemporary and Sports lines. Hallmarks of Sigma's new Classic lenses will be simplicity, superb performance and affordability.
"While the Samyang/Rokinon/Bower/Walimex/Pro-Optic/Opteka names will not live on, their spirited defiance of modern technology will continue in our 'Classic' vision for budget-minded photographers," says Yamakiro.
Distribution of Sigma's Classic lenses will begin in May 2014. MichaelDanielHo.com
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In case anyone has not realized, today is April Fool's Day. Please excuse a bit of levity.
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